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SXSW 2008 has ended
Saturday, March 15 • 1:30pm - 2:30pm
This Year's Model: Brand Labels

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The music business is undergoing a sea of change as name artists become free agents and new artists question the value of the traditional label/publisher relationship. There are only so many movie, TV, and game slots to expose new music. Starbucks Hear Music has opened the door to yet another alternative: the brand label. Brands are becoming very active in working with artists in more of a partnership arrangement. The panel will discuss the opportunities and ramifications of this new model.
http://2008.sxsw.com/music/conference/panels_schedule/?action=show&id=MP060357

Saturday March 15, 2008 1:30pm - 2:30pm
Austin Convention Ctr Room 9

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