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SXSW 2008 has ended
Saturday, March 8 • 10:00am - 11:00am
Book Reading: Web Design for ROI

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Your web site is a business - design it like one. Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)? Web design can do more than make a site look good - it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage. It's time to make web sites accountable. It's time to make design decisions based on metrics and business goals. It's time for Web Design for ROI.
http://2008.sxsw.com/interactive/programming/panels_schedule/?action=show&id=IAP060342

Saturday March 8, 2008 10:00am - 11:00am
Austin Convention Ctr Room 9

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